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2022

What's for dinner?

New branding for a connected object that lets you compose your weekly menus.

Art direction

Branding

Strategy

Client: Menuz
Creative director: Salomé Lovato
Art directors: Thomas Bernard & Emilie Lomonaco
Project manager: Seta Sarkisyan
Photographer: Anthony Folliau
Agency: Lusso

Menuz is a solution for organizing meals. It takes a fun, intuitive approach to food management.
Menuz enables users to :

⏱ Save time and reduce mental workload with an intuitive solution.
🥕 Improve the quality of their food, making it more varied and balanced.
💰 Save money, by buying just what they need.

3 different voices: father / mother / children
They can be adapted to suit the message to be conveyed.
The notions of « handmade », « simplicity » and « fun » are important to Menuz, and must be reflected in the graphic universe.

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